It has received all the attention of world media, the terrible attack that took place in Sri Lanka on the day of Easter celebrations. But today it is learned that among the victims of the tragedy are the three children of Danish billionaire Anders Holch Povlsen.

The biggest shareholder of the famous ASOS clothing brand was on vacation in Sri Lanka, along with his family during the time of the macabre attack, which by now counts at least 290 victims and thousands of injured.

Just a few days ago, billionaire's daughter, Alma published a picture of her brother and sister, calling them "three little bears" while appearing in a pool. Photon she posted on social networks, and today, among the comments, most of them are comforting messages. Three of the four children of Povlsen billionaire have been confirmed dead by the Danish Ministry of Foreign Affairs.

Anders Holch Povlsen, a native of Denmark, is 46, and from Forbes magazine this year, ranks 252th as one of the world's most famous billionaires, who has stated that his net income figures $ 7.9bn.

But, of course, this tragedy has deeply affected their family and in these difficult moments they have preferred to preserve the privacy of the event, not to talk directly, but through an official Danish family billionaire family spokesman.