Profits from 'Sunny Hill Festival', more than 50 million euros per day

The first week of August, for 4 days in a row, Tirana will host "Sunny Hill Festival". The news that has caused a stir in recent days, also due to the cancellation of this event in Kosovo, has most enjoyed official Tirana. Profits from this event are expected to exceed the figure of 50 million euros per day.

According to Dukagjin Lipë, the founder of this event, the benefits of the Albanian capital will be multiple. In the last festival held in Prishtina, according to him, 23 million euros were generated only for the image of the country and, at least, 10 million euros for the economy of Prishtina.

" 50 percent of the participants in the 'Sunny Hill Festival', in each edition have come from outside Kosovo, from more than 40 different countries of the world, which means not only more promotion for the country, but also income plus for various reservations of foreigners ”.

But what are the biggest sources of income? Only the purchase of tickets starts from 70 euros, to go up to 250 euros for the VIP area.

As in Kosovo, Tirana expects a large influx of participants in the 'Sunny Hill Festival', which will not only give a 'boom' to the promotion of the country, but will also have great economic benefits.

Small and medium-sized businesses and accommodation facilities are expected to benefit the most, not leaving behind cultural destinations, but also the coast, known as one of the most coveted lines in Europe. The experience of organizing the 'Conference League' final, showed that on the occasion of the match, many foreigners came forward and stayed even a few days after the match, mainly in the coastal cities.

According to the information published on the official website of the organizers, so far 'Sunny Hill Festival' has accumulated more than 300,000 euros and in continuous growth values, over three years.

In 2018, the 'Sunny Hill Festival' had about 50,000 people in attendance from other European countries as well. In 2019, this figure reached 60,000, with present not only from Europe and the region, but also from New Zealand and Australia.