The internet has gone crazy these days with recent news circulating about the "crazy" idea of the famous Zara, the brand where every one of us has met at least once in a lifetime to make a purchase. A different idea, not a very innovative one, but a finding for anyone who has thought it might be implemented as an effective marketing strategy in the future.
Free beer and cakes for men who experience that endless wait while their partners shop, try on different clothes, get in and out of the tasting room, and more.
For men tired of waiting, at first glance this is a super find! It took only a few hours for the news to be published on social media and the media to "boil" about this strange idea. Zara and the brand's executives have not actually come up with an official stance, but rumors speak of a skeptical attitude towards the news that went viral within hours.
In short, the lesson is clear: if you are accompanying someone who is shopping, you can also stick to your smartphone company, and why not console yourself with a cold beer and free cakes.
No doubt, if this were to happen it would be the miracle itself, wouldn't men?
